YOUR HAIRDRESSER WANTS YOU TO HAVE THIS

Our two-step New Wash Method makes every day a great hair day. Say hello to healthier hair and a happier scalp—and goodbye to shampoo forever!

PRE-WASH

WTF IS PRE-WASH?

Our clarifying scalp rinse gives you a quick and refreshing deep clean before using New Wash. Pre-Wash breaks down buildup, oil and dirt with micellar technology that’s detergent-free (a first!) plus prebiotics that balance the scalp’s microbiome. 

PRIMER

WTF IS PRIMER?

Before you pick up that blow-dryer, prep and protect your hair with this moisturizing leave-in mist. Primer smooths, detangles and shields strands from heat up to 450°F and UV rays; you can use it to refresh curls, too.